Choose a category that best describes what you are promoting. For me, I chose the category of Education.
2. Make sure you include a strong tagline.
3. Don't be intimidated into putting this task off. Just get your page started. You can customize it and add content later.
Here's what a page might look like, which has a little character added. It’s from one of my favorite music artists named Dan Bremnes and it’s found at https://www.facebook.com/danbremnes.
Your very basic page should tell people what you want them to do, while making it feel that it's all about their interests, dreams, needs, or entertainment.
The bottom line, of course, is that anyone can create a page like Dan Bremnes has, simply by following the prompts.
Step Five: Create a Facebook Page
Now you're in a position to set up your Facebook Page, or tweak it if you already have one. But don't make the all-too-common mistake of waiting … and waiting … until you learn how to create Facebook Page templates or wait until your business is "ready" or you've got more subscribers, etc. Do it right now. (It's really easy!)
1. Log into Facebook and slide down to the bottom of your Wall posts page. Click on the "Create a Page" link and follow the prompts:
Taking this as an example, the bare-bones, essential ingredients you'll want to have ready and plan to include are:
• Your Page's Best Category. (Don't worry about putting it in the most appropriate one: Instead, put your energy into visualizing what category your ideal reader would be searching.)
• Your Description. Here's where your most direct, punchiest copy should be. (TIP: Cut out every adjective or adverb and keep sentences short.)
• A Call-to-Action at the end of your description. ("Visit www.myamazingsite.com.", "Share this page link with your friends".)
• Your blog or website URL (test it, to make sure it works!)
• Contact info