More Helpful Tips
1. Start with a Stunning Cover Photo
I’ve heard a few people express frustration with Facebook's timeline setup, especially for business. You might not realize it, but the timeline can actually be better for your business pages than the old style fan page.
Here's an obvious thing most business owners miss: that big beautiful banner right at the top of your page. That's prime real estate right there, and if you're not making it work for you, then you're missing out.
Unlike on your personal account, your business page shouldn't have a pretty skyline or beach photo. Instead, it needs to clearly represent your brand and business. The correct size, according to Facebook, is 851 by 315 pixels. Be aware that if you upload an image that is not that size, you can move it until you like its position.
2. Engage - Just Be Sure to Follow the Rules
You hear it everywhere, "You've got to engage your readers! Engage your customers!"But what does that even mean? And how does it apply to your Facebook timeline?
The truth? It just means getting them to read your posts. True, you get bonus points for getting them to like, share, and talk about your content, because that helps your own marketing efforts, but the point is, you just want to reach them.
Facebook makes that pretty easy by offering users a lot of ways they can interact, but there are other things you can do as well. Consider the following:
• Make sure to link all your web properties. Put Facebook buttons on your blog and your product pages and link to your website from your "About" link on your Facebook page. (The About link is normally found just below your profile picture or logo.)
• Add links to your Facebook page to any resources pages you include in ebooks or special reports. The nice thing about using Wix is that you can automatically include the social buttons on every page of your site, simply by adding the social button widget to your header bar.
Section 7: Facebook
Step 5b: More Helpful Tips
The small inset image is your actual profile photo. For a personally owned business, this could be an actual photo of you, but a better choice might be your logo, if you have one. This is the image that will appear whenever one of your posts shows up on a fan's wall, so make sure it's recognizable.
One more thing about your cover photo—it doesn't have to be just a photo. It can include text, such as a motto or mission statement, but it may not include calls to action, requests to "like" the page, advertising of any kind, or contact information. Be sure to read Facebook's page guidelines (https://www.facebook.com/page_guidelines.php) to get the full scoop.
If you're fresh out of creative cover photo ideas, why not head over to and buy an image? There are some amazing images you can buy that are really inspiring. You can get quality images for a reasonably low price.