Step Three: Understanding and Using Google+ Tools
Using the "+1" button yourself to show your approval for others' content won't artificially net you bonuses, but it often will show your photo and link in search results for that item.
Think of the +1 button as your recommendation. If part of your services includes sending your subscribers and followers to powerful resources, the +1 button is a natural tool to use, when sharing the content of others.
Here are three things you can do right away:
a. Install the "+1" button on your Wix site. To do so, click on the + icon on the left side of the Wix editor, click on Social, then click on the Google +1 icon. Just drag and drop the icon where you want it. I put mine in the header so that it appears on every page of my site. Save your results and publish your site again to update the changes.
b. Educate your friends and website audience about "+1" with prompts and calls to action. Have a minimum of three friends click on your “+1” icon.
Section 7: Google+
Step 3: Understand Google+ Tools
1. (The "+1" button)
One tool that's promising to become especially valuable is the Google +1 button. This chiclet has been compared to Facebook's "Like" button, but it carries weight in Google Search results as well as on the entire World Wide Web.
Also worth noting: It carries real value, unlike the Facebook "Like" button, which often is pressed only because a user wishes to (a) please a friend, or (b) gain some bonus one can't access without "Liking" a post or page.
2. Google+ Badges
Another tool you should use is your Google+ badge. Use these much as you would use your Facebook badges: embed them on your websites. Wix makes this easy. Click on the + icon on the left side of the Wix editor, click on Social, then click on the Social Bar. Just drag and drop the icon where you want it. Again, I put mine in the header so that it appears on every page of my site. Note that you can customize your Social bar with the social icons you like the most. Ensure that each icon links to the page you want people to go to. Save your results and publish your site again to update the changes.
3. Keeping Up with Google+ Changes
You don't have to subscribe to many Tech blogs to hear about the latest Google+ Pages -- though if you have the time, it's always nice to read outside opinions.
You can simply subscribe to the Google+ Platform Preview group. Do this, and you'll be the first to hear about upcoming changes or new features!
4. Google+ Security
Google itself has a thorough and helpful section packed with easily-followed security recommendations and tips in its Webmasters Tools Help section.
Don't assume that because Google+ is run by Google, it's safe: You'll still be vulnerable to phishers and frauds, just the same as on any other social network -- so don't skip visiting the link above!
c. Put your personal seal of endorsement on at least one other web page or post. Remember, however, that when you +1 a website or piece of content, you're putting your reputation behind it, so be selective and be sparing. Other Google+ users may see your recommendation in Google search results.